Every parent remembers their child’s first word. Some say “Mum”, some say “Dad” – our son said “digger”. In this post I show how those early obsessions with diggers, fire engines and other machines can become the raw material for a bedtime story picture book. From emotional arcs and page plans to onomatopoeia and illustration, here’s how to turn one small word into a full 32-page goodnight story.

Learn how to write a children’s publishing press release that sounds human, not hysterical. Practical tips, common pitfalls, and why "thrilled" is the biggest giveaway of all.